Senior Product Marketing Manager, Flight Operations

Senior Product Marketing Manager, Flight Operations Company: The Boeing Company At Boeing Digital Services, we help airlines turn aircraft intelligence into decisions that improve efficiency, performance, and operational outcomes. Our Flight Operations portfolio helps airlines optimize flight performance, reduce fuel consumption, streamline pilot workflows, and improve operational efficiency. We are seeking an experienced Senior Product Marketing Manager to lead marketing for Boeing Digital Services' Flight Operations portfolio in Seattle, WA or Englewood, CO. This role requires direct experience in commercial airline Flight Operations, deep B2B technology product marketing expertise, and a demonstrated ability to translate complex solutions into compelling customer value. This is a hands-on role that combines strategy with execution. You will develop product positioning and go-to-market strategies, create customer-facing content, execute marketing campaigns, enable sales teams, and confidently represent our solutions with customers and industry audiences. You will partner closely with product management, sales, and marketing teams to drive customer engagement, pipeline, and business growth. Why This Role You will help shape how airlines understand and adopt technologies that improve flight performance and operational efficiency. Working across Boeing Digital Services' Flight Operations portfolio, you will combine aviation industry knowledge, strategic product marketing expertise, and hands-on execution to bring innovations to market, engage airline customers, enable sales teams, and drive measurable business growth. Position Responsibilities: Product Positioning and Messaging • Serve as the primary product marketing expert for the Flight Operations portfolio, developing a deep understanding of product capabilities, customer workflows, competitive differentiation, and commercial priorities • Develop and evolve product positioning, messaging, value propositions, and messaging source documents • Translate complex aviation technologies into clear, compelling customer benefits and business outcomes for pilots, flight operations leaders, performance engineers, and airline executives • Ensure consistent messaging across sales materials, campaigns, digital channels, events, and customer communications Go-to-Market Strategy and Product Launches • Lead go-to-market planning and execution for new products, capabilities, features, and major releases • Develop launch strategies, messaging, content, sales enablement, and customer communications aligned with business objectives and revenue goals • Coordinate cross-functional launch activities across product management, sales, demand generation, communications, and events teams • Measure launch effectiveness through customer engagement, adoption, pipeline, and business impact Content Creation and Marketing Execution • Personally develop high-quality product marketing content, including PowerPoint presentations, product sheets, solution briefs, website content, customer stories, videos, and launch materials • Create compelling product narratives, demonstrations, and customer-facing materials that communicate product capabilities, differentiation, and business value • Develop and execute product marketing programs, including email campaigns, nurture programs, webinars, and digital marketing initiatives • Partner with creative, digital, and demand generation teams while maintaining ownership of product messaging, content quality, and execution Demand Generation and Sales Enablement • Partner with demand generation and sales teams to develop integrated campaigns and account-based marketing programs that generate customer engagement, leads, and pipeline • Create campaign messaging, email content, promotional assets, and supporting materials for priority audiences and target accounts • Develop sales presentations, product overviews, competitive battlecards, demo narratives, and objection-handling guides • Train and enable sales teams to confidently communicate product value, capabilities, and competitive differentiation • Participate in customer meetings and sales engagements to support opportunities and help articulate product value Market, Customer, and Competitive Insights • Maintain a strong understanding of commercial aviation, airline flight operations, customer needs, buying behavior, and competitive dynamics • Analyze market opportunities, competitive positioning, customer needs, and buying behavior to identify growth opportunities and inform marketing and business decisions • Evaluate product-market fit, market sizing, customer segmentation, ideal customer profiles, buyer personas, and target account opportunities • Translate customer feedback, market trends, and competitive intelligence into actionable recommendations for product management, sales, and marketing teams Customer Engagement and Product Evangelism • Lead and present product-focused webcasts, webinars, customer briefings, and virtual events • Confidently represent the Flight Operations portfolio at industry conferences, trade shows, customer meetings, executive briefings, and speaking engagements • Develop and deliver product presentations, demonstrations, event content, and thought leadership that communicate product value and differentiation • Create customer success stories, case studies, testimonials, and reference materials that demonstrate measurable business outcomes • Actively engage with customers and prospects at industry events, trade show booths, and sales meetings to support awareness, engagement, and pipeline development What Success Looks Like • Customers clearly understand the value, differentiation, and operational outcomes delivered by Boeing Digital Services' Flight Operations portfolio • Product launches and marketing campaigns are successfully executed with compelling messaging, high-quality content, and measurable customer engagement and pipel