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Welcome to Fi.
We’re a passionate team from Square, Google, Oura, Peloton, Uber, and more working to transform the human-pet relationship. Our mission? Develop cutting-edge technology to revolutionize what it means to be a pet parent. The pet industry remains firmly stuck in the past and we are here to change that. Fi is leveraging our team's talent and expertise to improve the lives of millions of pets in the U.S. Real-time location tracking, activity, sleep and behavior monitoring – and that's just the beginning.
The most exciting aspect of our work? Bridging the communication gap between pets and humans. Imagine a world where everyone knows how their pet feels in real time and how to keep their best friend in good shape. That's the future we're building at Fi.
If you're someone who thrives in innovative, collaborative work environments and feels strongly about helping pets live longer, better lives, Fi could be the perfect fit. Join us in our pursuit of the “impossible,” or as we call it here “let me find a way,” to redefine the future of pet ownership together.
Fi is looking for a Head of Copy!Fi is looking for a Head of Copy to own how Fi sounds everywhere a customer meets us, from a campaign headline to an escape alert at 2am. We build the technology that keeps dogs safer, healthier, and more deeply understood, and what we do is complex. Language is how we make it clear. Every word in a campaign, app notification, onboarding flow, email, or retail display shapes how people feel about Fi, and each of those channels asks something different of our voice. You’ll set that voice and build the system that holds it together.
Skills:
copywriting
brand voice
brand messaging
copy editing
creative writing
campaign development
email marketing
ui copywriting
voice of customer
project management
cross-functional collaboration
content strategy